Introduction:
Hopefully, we are well past the issue of whether or not people will consume content as part of an IPTVoffered scenario. The factual data clearly indicates that more viewers are consuming online and—just out—a new study further indicates that the amount of time that people watch content online will be equal to the amount of time they spend sleeping by the year 2013! On that, time will tell, but broadband penetration and “connectedness” are both increasing and, as they do, IPTV delivered and consumed content will be just as ordinary as turning on the television set.
Released: July 2008
Author: Tom Ohanian, Chief Strategy Officer, Signiant
URL: www.signiant.com
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